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Pay Per Click

What Is Pay-Per-Click or PPC?

What is PPC? PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked.. PPC involves buying clicks or traffic—very different from getting organic clicks from search engine results pages (SERPs) through search engine optimization (SEO). PPC ads typically appear in a labeled section or green or yellow box on the SERPs on most major search engines, and are separated from the normal results. While it’s easy to set up a budget with the major search engines and bid on a few search terms, the results you get may not be worth the money you spend. That’s where Better Bistro Media comes in. We make sure you utilize the full potential of your PPC efforts.

Professionals In PPC Management and Advertising

Purchasing clicks and traffic is a sound strategy to get a first page listing, but it needs to be done correctly. PPC only works for those who take the time to properly research demographics and keywords, build the right campaign structures, craft engaging ads, develop converting landing pages, and track ROI. Better Bistro Media is the team of professionals to call for PPC done right. We will help you clarify your objectives and build a campaign. If you already have a campaign in place, we can help you manage it to optimize your cost-per-click and click-through rate.

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Contact us to start evaluating your digital marketing plan!